GK test

Notice for IIPM

This is to inform that all IIPM students would have to compulsorily undertake a weekly GK test. This test is mandatory for all students and performance will be evaluated and counted for future Placements .

All students should read and follow the various IIPM magazines - 4Ps, B&E, TSI & The Human Factor. The question paper pattern will be multiple choice type with 50 questions, each carrying 2 marks. No negative marking for wrong answers. Total time for the test will be 30 minutes. Tests would be conducted on Thursday 10^th March'11.

The test would cover questions from the following sections of 4Ps and TSI (the editions are currently on stand):

a) 4Ps Business and Marketing (25^th Feb – 10^th March)

Editorial: The Alternative Budget (pg 4)

Inbox: This Fortnight (pg 14)

Marketers @War: Insurance Players (pg 44)

Ad Ranking (pg 50)

Cover Story (pg 68)

Product Launches (pg 100)

b) The Sunday Indian (7^th March – 13^th March)

Editorial (pg 11)

Happenings (pg 12)

Cover Story (pg 34)

Note:-Timings for the GK Test will be informed to you on 9^th March 2011